How is AI changing the way content briefs are created for writers and editors?
→ AI tools like SurferSEO, Frase, and Clearscope auto-generate briefs with keyword strategy, structure, tone, and FAQs—making the process faster and more data-driven. It is adding the swiftness of the ideas to be proposed, coupled with the Emotional Intelligence to know which ones will move the dial is the combination that is a winner.